Business Development Glossary

Platform-Based Model

Meaning & Definition

Platform-Based Model

  • Definition: A digital or physical infrastructure that connects two or more interdependent groups, such as buyers and sellers, fostering direct transactions and interactions.
  • Why It Thrives in the UAE: The UAE’s status as a global business hub and its growing e-commerce industry make platforms essential for facilitating trade, logistics, and services.
  • Examples in the UAE:
    • Noon.com: A leading e-commerce platform that connects vendors with a vast customer base across the GCC.
    • Dubizzle: The UAE’s premier classified ads platform for buying and selling products, real estate, and vehicles.
    • Careem: Operates as a ride-hailing and food delivery platform, linking drivers and restaurants to customers.
  • Key Benefits:
    • Offers scalability by leveraging network effects.
    • Reduces costs for businesses by eliminating intermediaries.
    • Drives innovation by focusing on technology.
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